Baobab has long been revered by indigenous cultures of Madagascar and Africa. Considered to be one of Africas most important superfruits, Baobab has been a part of the traditional diet for centuries. Baobab is considered to be a nutritionally ideal, prebiotic superfruit containing dietary Fiber, Calcium, Magnesium, Potassium, Vit C and an abundance of antioxidants with an ORAC value of 7,000-8,700 per 12 gram serving. The baobab fruit is a large, hard pod filled with fruit pulp and seeds. Organic Traditions Baobab fruits are sustainably harvested. Instead of harvesting directly from the tree, baobab pods are collected only once the mature pods have fallen to the ground during the dry season. This environmentally friendly method of fruit harvest ensures the longevity of each Baobab tree. Since the fruit pulp in the mature pod is naturally dry, minimal processing is required once the seeds are removed, thereby ensuring optimal nutrient and antioxidant integrity. There are no additives, fillers, flavors, maltodextrin, binders or sweeteners added, just pure concentrated Baobab powder with the most delicious citrus taste with notes of pear, custard and vanilla.